Surf Wonders

Importance of Back-end Selling

Considerable effort is required to get customers for your products. You design killer web pages, work hard for high search engine rankings (or pay for them), submit classified ads, etc. but still do not manage to sell enough. This is where the concept of back-end sales is useful. The Google Adword

Most marketers are successful because they apply back-end selling into their marketing efforts. Back-end selling is when you sell other products or services to your existing customers after they have purchased an initial product.

It is always easier to sell products or services to your existing customers because you have developed a relationship with them when you sold your first product or service to them. You will find it less expensive to sell to old customers as compared to selling to new customers.

Your conversion ratio will be dramatically higher with existing customers. Every time you continue selling back-end products or services to existing customers, you will be building a life-long relationship. You should continually bring out new back-end products or services to sell to existing customers.

Many businesses sell their front-end products (initial products) at almost zero profit in order to generate back-end profits. These businesses do not care even if they lose money on the front-end products or services; they want the back-end profits.

How do you make backend sales? There are several ways. When you order a product from a mail-order company, they’ll send you a catalog along with your order, or put you on a mailing list and send you new catalogs from time to time. They might also send you a sales letter for another product. This may be related to the first product in some way. Many companies implement such a strategy.

To implement this technique on the web, you can put the sales pitch for your backend item in the email to the customer to confirm their order. If you have an online catalog, you could include a link to it, or even include a coupon or special offer “for all valued customers”.

For a faster response, you should put the backend offer on the “Thank You” page that is generated by a credit-card sale. The customer just bought something from you and has a credit card in his or her hot little hand! Why not ask for another purchase while they are in the mood to buy. In case you do not sell more than one product or service, affiliate programs might come in handy. This way you can back sell products promoted by your affiliate programs as well. The Google Adword Money Search

Back-end selling can also be integrated with “Up-Selling” wherein you introduce more expensive products or services to your existing customers in similar ways as those mentioned above. This will almost instantly raise your sales and profits.

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i have a intel 2200 bg wireless card installed in my laptop…anyways i just want to know what kind of wireless router is compatible with it ? i need a wireless router that is fast enought to check my emails and is good enough for youtube videos ? thnx

Answer:
a linksys router should be fine. They are compatable with all major laptop wireless cards. They are around $60 but they will last forever. So I would go with the linksys. There are other routers that may be cheaper, however, all I can recommend is a linksys router because its the only router I have ever had to buy. In your case, any router will do but make sure you get a wireless G router The speed is really close to my desktop that is connected through the Ethernet cable to the linksys router. So I doubt that your going to have issues with email speed or youtube videos Good Luck!

I have an old computer, i was wondering if i could put put ubuntu on it but i have no idea where to download it, what to do etc. please help! thanks

Answer:
Linux is different. For one thing it is a family of operating systems and part of the larger family of Unix operating systems. That is why I do not recommend just installing it on a separate partition the way most people get started. I suggest one of two things. First there is wubi. You can get all the information you need here: http://www.wubi-installer.org Alternatively, most (though not all) Ubuntu disks can function as live cds. You can boot up, choose not to install and run your computer a LITTLE slowly but otherwise as if it was installed. First go here: http://www.ubuntu.com On the left there is a Get Ubuntu thingy. Click on that. You will be led eventually to a choice of disks. Generally I would say get the graphical installer for your computer chip — if it’s 32 bit usually x86 if 64 bit x86_64. That is a live CD disk. What you will download is an iso image of between 650 and 700 MB. I assume you have a CD burner. If you have never burned an iso (CD IMAGE FILE), go here: https://help.ubuntu.com/community/BurningIsoHowto Burn it to disk. Reboot. If it reboots to the hard drive change the bios to check the CD for a boot disk before checking the hard drive. You will answer a few questions. DO NOT AGREE TO INSTALL. You will pretty much have access to the programs you can get — easily, the default ones on Ubuntu. You will also be picking up a little more computer science than they let on (ubuntu sugar-coats it nicely and I see people learning things all the time which they would complain is boring if they knew what it was). After a few weeks you can decide whether you want to try Wubi or an install of ubuntu. Read Ubuntu’s documentations first.

In this article, I’m going to explain a computer term that, like so many computer terms, isn’t very well understood by most people. And in many cases, isn’t understood at all. It could be as a result you’ve done online searches for things like: “define drivers”, or something similar and looked in vain for plain language answers.

Of course, I’m not criticizing you — if you’ve always been confused by the word, it’s only because it was never explained to you the right way before.

Don’t worry, it’ll all make sense by the end of this article.

I have a simple way to explain it that will just make sense for you. This article will help you make sense of this computer terminology.

Before I begin, just to make sure we all we’re all on the same page, allow me to just quickly take a moment to explain the difference between “hardware” and “software”.

It’s actually pretty simple : “hardware” refers to all of the tangible pieces of equipment, like your mouse, your display, the hard drive, etc.

“Software” would be all of the parts of the computer that you really aren’t able to observe or handle directly. Software would include things like a word processor, Internet Explorer, Windows or the Mac OS, as well as all of your own files like specific emails, photos, MP3s, etc.

Here’s how you can think about it: hardware is like your brain, a physical part of your body, while software is like your mind or your thoughts — the non-physical part of yourself.

Software runs on hardware, just like your thoughts “run on” your brain.

With me so far? OK, let’s talk more specifically about drivers.

Here’s the easy way to understand what a driver is. Imagine that every piece of hardware, including your printer, your mouse, and so on, speaks a different language.

So one speaks Spanish, another one speaks Danish, another one Cantonese, etc.

So when you plug in a new printer and turn it on, your PC says hi and the printer comes back in a foreign language the computer can’t make sense of.

So it needs an interpreter.

And when I say interpreter, I mean just like in the real world, just like when a foreign diplomat arrives in the country but doesn’t understand the local language. The diplomat needs an interpreter to help them speak with the locals.

That, basically put, is what a driver is — an interpreter that helps your computer talk to a particular piece of equipment. And (most of the time) you need a different interpreter for all of the equipment that you connect to the computer.

Understand?

Now in some cases, the driver may be “preinstalled” on your computer (in other words, the computer already has the interpreter ready and waiting in case it’s needed) and in other cases, it needs to either be installed from a disk, or downloaded off the Internet, and then put into the computer.

But no matter what, the computer needs that driver before it can speak to the printer or whatever other device you may have hooked up to the computer.

I hope you now understand what a driver is.