Overview - This articles outlines a fast method for anyone to form their own opinion of the popularity of any computer optimization program (e.g. Registry fix software, registry cleaner software, error fixing software etc..). It also uses the real life example of a website dedicated to help users fix computer errors, which has already adopted this method for screening relevant software for further review.

Readers should be made aware of the fact that, whilst the method described in this article is still new and imperfect it can still be used to their advantage.   

The problem - Despite the range of software claiming to optimize computer performance, most computer users do not tend to rely on impartial information in order to verify the popularity of computer optimization software before making their purchase. This is problematic because computer optimization software which are not popular are either new, unproven or both. Either way they are riskier.

The options - Most users still rely on forums. This method is problematic, in that forums only provide anecdotal evidence of the popularity of any software, another challenge is the risk that participants will promote their own products using forums rather than share any independent perspective.

Another option is to visit the website(s) of the software vendors. Clearly vendors are not independent and this is an inherent limitation of this method.

An alternative method relies on trusted independent sites, which review different computer optimization software with similar functionality, for example Anit-Virus software, Registry Cleaning Software, Anti Adware/ Spyware programs etc… An inherent downside of this method is that 99% of these sites limit their review to the main technical features of the software they are comparing and do not refer to any external independent indicator of popularity as they lack the data to do so.

So how can users determine the popularity of any computer optimization software independently? (click on registry fix software example)

15 Minutes Method - A superior method is to look at the data provided by digital market places such as Clickbank for example, which is the largest of them all. Digital market places are now selling many of the most popular computer optimization software and also give these software an indicator of popularity often called Gravity. This indicator is usually linked to the volume of sales for a particular software over a period of time. Clickbank calculate and compare the gravity measures of any digital product independently from any other software vendors. However imperfect, this indicator is a good independent way to measure popularity. Any users can independently check the popularity of any computer optimization software by checking out Clickbank or another digital marketplace. Eventhough this method also has its own limitation (some Computer Optimization Software may not be sold through Clickbank), the fact remains that it is one of the most accessible method of independent review today.

Example - Some software review sites have adopted this method and are now referring to the Clickbank popularity of the digital products that they are also reviewing independently (Click on fix registry errors for a live example).